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PSP matrices, or "OceanBerg matrices", visualize significant dependencies in sales and productization. They are tools that support the creation of strategies and the definition of product (and service) matrices, aimed at achieving the right balance between active and inbound (as well as passive) sales and designing the customer development path through your services/products.
- P - Productization - Product
- S - Sales Cycle - Sales Cycle
- P - Purchasing Power - Buying Power (Drive)
We combine productization with sales and marketing strategy and tactics.
Design the Customer Journey through your services and products.
Do you have a whole zoo or just horses?
Do you have a hamster? Hamsters are products and services according to the Productization matrix that are easy for the Client to purchase and use. They are also the most important "pets" that reinforce Clients' belief that it is worth trusting your products and services. Hamsters make the sale of dogs and horses easier, and with the right configuration, they facilitate the development of inbound sales, in which the OceanBerg team specializes.
Every pet requires different care. On YouTube, you can find many tips on how to take care of your real pets. If you are interested in designing the Customer journey to optimally serve your sales and development, we invite you to contact OceanBerg.
What if we sell less active, but sold more?
One of the distinguishing features of OceanBerg is its specialization in creating an environment for the development of inbound sales. We have successfully done this in practice, made mistakes, and learned from them for you. Inbound sales have several wonderful properties: - it is cheaper - it significantly shortens the sales cycle (the time from contact to order) - its smart foundations include a significant increase in marketing efficiency, as it is simply done differently (usually much cheaper) - it greatly improves the well-being of the sales team and the entire company
Sharply focus the attention of your team and Clients... where it matters!
Direct your focus where the effect will be greatest.
How much energy goes to waste...
At OceanBerg, we pay great attention to how your products and services are presented. Why, often having excellent solutions to clients' problems today, here and now, do we blow into corporate powder trying to sell them something for the future and maybe?
The client has power...
... purchasing power, which for individual products and services depends on two fundamental factors: how "distant" the problem you are trying to solve is from your buyer and how easy it is to apply your solution. A lot depends on how you address your clients' needs and how you communicate that.
Properly discussing this characteristic with your team will forever change their approach to conversations with clients.
Sales costs
-20%
Incoming sales
40%+
hot leads after each presentation
+10
Please provide the text you would like me to translate.
- Productization
- Sales processes
- Direct sales
- Presentation
- Sales team well-being
- Appropriate share of inbound sales
What characterizes effective methodologies is simplicity, logic, and pragmatism. Learn more about modern industrial sales.
OFFER for companies PROVIDING services and products for the industry
Expertise advisory in Mergers and Acquisitions processes, preparing for sale, interviews with targeted companies (specialization: companies offering services and products for the industry).
Elevate your strategy - invite our expert to join your executive meetings or facilitate strategic workshops to accelerate growth, provide roadmap guidance, and constructively challenge your plans.
Engage your audience with our conference speeches - rich in insights, tailored to your industry, and designed to deliver real value to every attendee.
Analysis of sales presentations, strengthening the intended message, creating a compelling story, improving the team's presentation skills, and developing or enhancing sales materials.
Workshops for teams at various levels supporting the development of the "Owner" attitude in business activity.
Training for sales and marketing specialists offering services and/or products to industrial and corporate clients.
Wise reduction of waste in the sales process
The safety and well-being of our Clients, Employees, and cooperating Consultants.
We support Clients by taking care of their interests as if they were our own.
We share knowledge and propose tools that we have tested in practice.
We are experts in sales, marketing and productization of services and products offered for the industry and corporate clients.
Make it easier for your team.
We simply know how to train. We have conducted over 1000 training sessions and workshops for teams within the companies we worked for, as well as acting as external consultants and trainers. We have developed a solid methodology for conducting training and workshop work, which in itself is a value!
Our consultants have experience in productization, shaping sales strategies, direct sales, marketing, and very effective presentation. During the conversation, we will be happy to present our profiles and experience.
Do you have the impression that sales trainers and consultants are stating the obvious?
You don't have the energy to smile while thinking about your goals and the chances of achieving them anymore?
Well-being of the sales staff is gradually declining?
Is the sales cycle too long? Do you feel it could be shorter?
Sales doesn't know how to do "prospecting" (finding clients)?
+48 505 173 493
info@oceanberg.com
OceanBerg Sp. z o. o.
ul. Twarda 18
Warsaw, 00-105
Poland, Central Europe
OceanBerg specializes in dedicated and open-enrollment training for B2B industrial sales staff, and business advisory for companies providing services and products to industrial and corporate customers.
Copyright @ OceanBerg Sp. z o. o.